Master of Science (MS) in Education

School of Education

Enrollment Management Specialization

This unique enrollment management specialization is the only specialization program that leads to both a master's degree and a professional certificate in Enrollment Management from Noel-Levitz, a nationally recognized consulting firm specializing in higher education recruitment and retention. The curriculum focuses on effective enrollment management, student retention, marketing strategies, technology applications, and strategic enrollment planning. You will have an opportunity to immediately apply your new skills to real-world higher education demands by creating and implementing an enrollment management strategic plan. People who choose this specialization are often professional student services staff interested in advancing to higher education management or leadership positions in enrollment, financial aid, admissions, student affairs, and registrar departments.

Licensure Information: For detailed information about obtaining professional licensure please see our licensure FAQ.

Core Courses

• ED5002 - Foundations of Theory and Practice in Master's Studies
• ED5006 - Survey of Research Methodology

Specialization Courses

• ED7601 - Higher Education Enrollment Management
• ED7603 - Effective Retention in Higher Education
• ED7605 - Technology Applications to Enrollment Management
• ED7607 - Financial Assistance and Enrollment Management
• ED7609 - Enrollment Management Communications and Marketing Strategies and Issues
• ED7611 - Strategic Enrollment Management Planning*⁺

Four Elective Courses

• Recommended elective courses
• ED7703 - Student Development, Challenges, and Successes
• ED7841 - The History of Higher Education
• ED7540 - Leadership in Higher Education
• ED7855 - Higher Education Administration
• ED7840 - The Politics of Higher Education
• ED7837 - Funding and Managing Education Enterprises
• OR
• Choose any graduate course(s).

⁺Capstone Course

Course Descriptions

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Undergraduate course descriptions

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Learn more about our related specializations:

PhD

• Leadership in Educational Administration

Master's degree

• Leadership in Educational Administration

Certificate

• Specialist Certificate in School Psychology

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